Build the engine behind membership growth.
Global Healthcaresz helps health plans and provider groups stand up and optimize the strategy, distribution, marketing, and enrollment operations behind growth.
Company Overview
About Global Healthcaresz
Global Healthcaresz is an independent healthcare consulting firm founded by Peter Zafris. The “z” is intentional—a nod to the founder’s last name and a signal that we take a distinct, results-oriented approach. We specialize in helping health plans and provider groups stand up and optimize the engine behind membership growth.
Independent governance paired with specialized execution: engineered specifically to solve complex distribution, field alignment, and enrollment throughput.
Scope of Expertise
Capabilities
Core functional capabilities designed to support health plans and provider networks across every phase of growth.
Sales strategy
Identify high-potential market segments and shape distribution channels designed for compliant, scalable acquisition.
Broker and FMO distribution
Design and optimize third-party sales relationships, agency contracting models, and dedicated producer engagement.
Sales and marketing tech stack implementation
Integrate CRM, lead management workflows, attribution systems, and compliant enrollment platforms.
Demand and lead generation and attribution
Develop multi-channel acquisition campaigns with rigorous downstream attribution tracking across all media.
Contact center
Optimize performance for inbound inquiries, member service transitions, and proactive welcome call programs.
Telesales
Build and manage internal or external direct-to-consumer telesales teams configured for compliant conversions.
Business Process Outsourcing (BPO) design
Structure and oversee vendor partnerships for enrollment, member verification, and administrative operational readiness.
Marketing alignment
Ensure marketing investments and brand communication directly reinforce sales targets and active enrollment windows.
Operating discipline to turn activity into confirmed enrollments
Establish disciplined operational checkpoints and pipeline controls that ensure completed, fully validated sales.
Proven Foundations
Operating Experience
Our work is grounded in real operating experience—not just advisory theory. We have led national field channels, built broker ecosystems, launched Medicare Advantage growth strategies, and managed P&Ls in complex, regulated markets.
National field channels
Direct leadership of large-scale, geographically dispersed sales teams driving high-volume member acquisition.
Broker ecosystems
Development, governance, and active performance management of complex independent agency and distribution networks.
Medicare Advantage growth strategies
Design and end-to-end operational execution of successful Medicare Advantage market entry, annual enrollment, and expansion initiatives.
P&L management in complex, regulated markets
Executive line leadership and direct P&L stewardship within highly scrutinized, compliance-intensive healthcare environments.
Our Founder
Peter Zafris
Peter Zafris is a healthcare sales and revenue leader with more than 25 years of experience spanning Medicare Advantage, senior markets, pharmacy, and broader health plan distribution. He has held senior roles at Aetna, Highmark, Cigna, UnitedHealthcare, Innovacare Health, and others, with responsibility for national field channels, broker ecosystems, P&L performance, and go-to-market strategy.
Through Global Healthcaresz, Peter works with health plans and provider organizations as an independent advisor and hands-on operator—helping them build the sales, marketing, and enrollment infrastructure required for sustainable growth.
Prior Senior Leadership Context: Aetna, Highmark, Cigna, UnitedHealthcare, and Innovacare Health reflect executive career history and operational leadership roles held prior to establishing Global Healthcaresz.